The largest data source for actual on premise alc-bev consumption behavior
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On-premise is the key channel for brand building
It’s where consumers discover new brands, seek recommendations, and have their most formative brand experiences. Most importantly, every city has its most popular independent bars and restaurants – the venues where trends are born and take hold.
Union focuses only on these accounts. They collectively provide the most comprehensive and accurate “finger on the pulse” of alc-bev consumers.
A New Kind of Hospitality Platform
Union is a POS and guest-led ordering/payment system specifically designed for the needs of the highest volume bars and restaurants. And the secret sauce is our proprietary canonical data foundation underlying all branded menu items.
This foundation allows Union to capture on-premise consumption data with an unprecedented level of precision, comprehensiveness, and granularity, from thousands of venues serving millions of guests per month.